The Connected Omnichannel Experience: An Interview with Martin Kihn, SVP Strategy, Marketing Cloud, Salesforce
Martin Kihn is Salesforce’s SVP Strategy for Marketing Cloud and the co-author of “Customer Data Platforms”. There’s a tug of war going on in the marketing world these days between two opposing schools of thought. On one side are the creatively minded brand marketers who remain convinced that the only sure way to achieve long-lasting […]
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