Brand Activism: An Interview with Scott Goodson, Founder and CEO, StrawberryFrog
Scott Goodson is the Founder and CEO of Stawberry Frog and the co-author of the book “Activating Brand Purpose”. Practically every corporate boss these days has it on their to-do list – coming up with a business purpose beyond making money. Most of the time they feel it’s a bit too touchy-feely an assignment […]
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