Ten of marketing’s most prominent thought leaders offer their thoughts on the state of marketing and the need for transformational change.
INTRODUCTION
Ever since this podcast first aired in 2018 featuring the legendary marketing mastermind Phil Kotler, I’ve had the great privilege of interviewing some of the best and brightest minds in marketing. For this 50th episode I’ve selected excerpts from 10 of those interviews which collectively represent a profound commentary on the state of marketing and the need for transformational change. It was a tough call to make because I had to leave out some pretty amazing guests who had some important perspectives to share. In the end my choices came down to the topics that might be of current interest to everyone.